About Traction

The Connecticut Center for Entrepreneurship & Innovation is launching a program to support UConn affiliated startup ideas as they work validate the concept. Participants will learn the key elements of the Business Model Canvas (BMC) and the lean startup methodology. Participants will engage in customer discovery efforts that will allow them to better understand the market they are entering and value they plan to provide to key stakeholders in the process.

Program Elements

Participants will:

  • Learn the most critical elements of the Business Model Canvas
  • Develop greater knowledge of the market they plan to enter and the path to entry
  • Understand the individual customer segments they plan to serve and the value that they will provide to them
  • Create a plan for next step resources and milestones that need to be achieve

Participant Expectations

  • At least one member of your team will attend all schedule program meetings (kickoff, webinars, and program wrap-up) as well as making an effort to participant in one-on-one office hours with mentors/instructors
  • Participants will actively engage in the program and complete all suggested tasks as outlined by the program instructional team

2021 Program Timeline

Program Participants

Fall 2020 Cohort

Frontlines - Sameer Laul, Sahil Laul, andAziz Sandhu (Alumni), College of Liberal Arts and Science

AirCannon - Jack Baumgartel, School of Engineering

BeeWell - Raina Jain, School of Engineering

BeRemote - Vivek Nigam (Alumni), Rahul Sinha (Alumni), and Micky Chhabda, School of Business